Sexual Assault Awareness Month
Denim Day 2017
Why Denim Day?
In the 1990s, an 18 year old woman was rape by a 45 year old driving instructor. The perpetrator gets arrested and is prosecuted. He is convicted of rape and sentenced to jail but he appeals the sentence and wins in the Supreme Court. A symbolic gesture – an Italian court overturned a rape conviction due to the judges not believing that the victim had not consented to sexual contact since, in their opinion, her jeans were so tight the perpetrator could not have gotten them off without her assistance. Outraged, the Italian Parliament protested by wearing jeans to work.
Sounds outrageous, yet in Italy, and all over the world, women and men who are victims of sexual assault continue to be disbelieved and accused of causing the assault due to their behavior… or fashion sense. This has to stop.
For more information about the international Denim Day movement, visit http://denimdayinfo.org/.
Denim Day in Milwaukee
A community-wide effort in Milwaukee to raise awareness of sexual assault through the Denim Day movement.
The Persons of Influence Campaign is an impressive photographic effort designed to create awareness around sexual assault and help survivors feel supported by their community. See their photo gallery of people in the Milwaukee who are involved.
In 2013, Mayor Tom Barrett of Milwaukee and his partner Kris had asked people to be a voice for victims. In the month of April they are asking influential members of the Milwaukee community to take a picture of themselves in jeans and provide a statement that best represents their positive view on supporting survivors of sexual assault. Read the letter about the campaign here.
See the Denim Day Milwaukee page for more information.
If you are planning an event in your community, you are welcome to build off of the resources provided by United Way of Greater Milwaukee:
- Denim Day logo (jpg file)
- Denim Day “stationary” Word File
- Denim Day - Ask Me Why I’m Wearing Jeans patch/sticker
- Denim Day Save the Date Postcard
Poster Template (file you can fill in with agency-specific info):
- Denim Day 2017 poster - 8.5"x11" PDF Template
This is a PDF with form fields to add your own event info and agency contact info. You can copy and paste already geneated and formatted text or format it within the form.
- April 26
Denim Day Milwaukee